Chicago Search Engine Optimization Services

Businesses today must find new ways to pull in potential customers and reach out to a wider audience. Having an organic search engine listing on Google and Yahoo! is a great way to fulfill this need. I offer to my clients a web site solution built with SEO in mind. I will design the site around effective keywords which will ultimately give you a very good page listing.

Chicago SEO Case Study:

Recently, I checked my Google listing and found that I am ranked number one under the keyword: Chicago Web Company. You can view a popup window of the screenshot by clicking here.

I believe that my SEO techniques really will get results for your company. The interesting part is that I have never given Google any money for this page listing. It is a purely organic listing. I believe that it is far cheaper in the long run to have a naturally organic listing than pay per click advertising - but it does require patience on the part of the client because an organic listing can sometimes take a few months time before a break through occurs.

My SEO services are an excellent bargain compared to other local competitors in this area. Give me a call and I can start the process of posting your web site on the search engines.

Chicago PPC Case Study:

I offer clients Pay Per Click (PPC) services that are focused on achieving maximum return on investment (ROI). I have great web analytics skills and years of experience managing large and small scale PPC campaigns. I have worked on PPC campaigns in the past with budgets as large as $500,000 a year. A good Google Adwords campaign should be focused on factors which lower the cost per click (CPC) of each keyword while achieving a high level of customer conversions. On a successful PPC campaign ads should be run that achieve a high click through rate (CTR). The ad copy should be regularly tested to find which ads have a higher click through rate (CTR). Also, I offer clients a custom built PPC analytics program that goes beyond what Google analytics offers to provide a client with a true daily evaluation of their total return on investment for each PPC keyword they pay for. This information is invaluable to a marketing effort and can save a large amount of money by determining which keywords end regularly in customer conversions and which do not.

Regarding my largest PPC campaign, ultimately I saved the client $30,000 a month on PPC costs from their initial total budget of $60,000 a month while still achieving a high level of daily customer conversions.

WordPress Blog Design and Development

I am an experienced designer and developer of custom WordPress blogs which can be of SEO benefit to a company. WordPress blogs are valuable for their real simple syndication (RSS) feeds which send blog content all around the web. A WordPress blog can also trumpet your company's recent business activities and successes. I can install a custom designed WordPress blog within your company web site which will match your marketing brand and help promote your company in a dynamic way.